Steffie's Blog

Where science meets style.

Go behind the scenes with Dr. Steffie Tomson as she shares the research, experiments, and everyday learnings that power her mission to create the world’s most comfortable heel. Here you’ll find insider stories, honest strategy, and real-life testing. All designed to prove that you never have to choose between comfort and style.

Steffie's Blog

How Clothes Affect Focus: Dr. Steffie Tomson’s TEDx Talk

How Clothes Affect Focus: Dr. Steffie Tomson’s TEDx Talk

CliffsNotes (Quick Takeaways) Dr. Steffie Tomson recently appeared on the TEDx stagee to deliver her talk, “How Your Clothes Could Be Distracting You at Work.” Dr. Steffie explores how wardrobe discomfort creates sensory noise that competes with our ability to think...

How Clothes Affect Focus: Dr. Steffie Tomson’s TEDx Talk

CliffsNotes (Quick Takeaways) Dr. Steffie Tomson recently appeared on the TEDx stagee to deliver her talk, “How Your Clothes Could Be Distracting You at Work.” Dr. Steffie explores how wardrobe discomfort creates sensory noise that competes with our ability to think...

The Holiday Edit: Shoe Ideas for Every Festive Event

The Holiday Edit: Shoe Ideas for Every Festive Event

From office parties to family gatherings and festive nights out, this holiday footwear guide shares comfort-forward shoe ideas for every event, plus Steffie’s top picks to keep you stylish and supported all season long.

The Holiday Edit: Shoe Ideas for Every Festive Event

From office parties to family gatherings and festive nights out, this holiday footwear guide shares comfort-forward shoe ideas for every event, plus Steffie’s top picks to keep you stylish and supported all season long.

The Best Heels for Every Occasion: A Comfort-First Style Guide

The Best Heels for Every Occasion: A Comfort-First Style Guide

Choosing the right heels shouldn’t feel like a guessing game. From stilettos and wedges to platforms, slingbacks, and mules, this guide breaks down the best heel styles for every occasion, with comfort-first tips to help you look polished and feel...

The Best Heels for Every Occasion: A Comfort-First Style Guide

Choosing the right heels shouldn’t feel like a guessing game. From stilettos and wedges to platforms, slingbacks, and mules, this guide breaks down the best heel styles for every occasion, with comfort-first tips to help you look polished and feel...

Dr. Steffie smiles while holding a Steffie’s heel, highlighting the RoamFoam™ cushioning technology featured in the “Walk Tall. Land Soft.” blog post

Walk Tall. Land Soft. The Science Behind Steffie's RoamFoam™

What if heels didn’t have to hurt? Step inside the science of Steffie’s RoamFoam™ and see how this innovative cushioning makes heels feel practically invisible. So comfortable, you’ll question why you ever accepted pain as the price of style.

Walk Tall. Land Soft. The Science Behind Steffie's RoamFoam™

What if heels didn’t have to hurt? Step inside the science of Steffie’s RoamFoam™ and see how this innovative cushioning makes heels feel practically invisible. So comfortable, you’ll question why you ever accepted pain as the price of style.

The Neuroscience of Comfort

The Neuroscience of Comfort

Discover the neuroscience of comfort and how uncomfortable heels drain cognitive energy. Dr. Steffie reveals the science of women’s footwear, and why better heel design supports focus, confidence, and all-day performance.

The Neuroscience of Comfort

Discover the neuroscience of comfort and how uncomfortable heels drain cognitive energy. Dr. Steffie reveals the science of women’s footwear, and why better heel design supports focus, confidence, and all-day performance.

Designing Your Day for Fewer Decisions (Starting With Your Shoes)

Designing Your Day for Fewer Decisions (Starting With Your Shoes)

Do you ever stare at your closet in the morning and feel your brain short‑circuit? You’re not alone. We make thousands of decisions each day. Add outfit choices on top of work calls, grocery lists and meeting agendas, and it’s...

Designing Your Day for Fewer Decisions (Starting With Your Shoes)

Do you ever stare at your closet in the morning and feel your brain short‑circuit? You’re not alone. We make thousands of decisions each day. Add outfit choices on top of work calls, grocery lists and meeting agendas, and it’s...