in the press

Steffie's in the press.

From national media to expert interviews, Steffie's is redefining what women expect from their heels.

Tidbits
April 2026

Comfort is the new power move.

Tidbits highlights Steffie's in their Mother's Day gift guide, calling out the Landmark Pearl wedge as a power move dressed up as a gift.

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Business Wire
February 23, 2026

Steffie's introduces Wide sizing in signature heels.

Steffie's announces the launch of Wide sizing for two of its most-requested styles, Landmark Safari and Landmark Space.

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KPRC 2 Click2Houston
December 1, 2025

When you're not thinking about your feet, you're thinking about your day.

Dr. Steffie Tomson joins Laura Smith on The Way Home to discuss the science of comfort, the hidden cognitive cost of ill-designed footwear, and how sensory-aware design can change how women move through the world.

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VoyageHouston
November 11, 2025

A neuroscientist's take on why your shoes deserve more attention than they get.

In a long-form interview, Voyage Houston goes deep on the origin of Steffie's — from Steffie's research on synesthesia and cross-sensory experience, to literally slicing heels in half with a bandsaw to understand their internal structure.

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New York Post
July 31, 2025

Smarter, healthier high heels — designed by a neuroscientist.

The New York Post spotlights Steffie's as a science-driven answer to a problem the footwear industry has long ignored: heels that look powerful but quietly hurt.

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KHOU 11
2025

How to stay comfortable in heels, all night.

In this KHOU segment, Dr. Steffie Tomson explains the neuroscience behind why heels hurt — and why sensory comfort matters more than style during the long hours of holiday parties, galas, and end-of-year events.

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KHOU 11
2025

Where neuroscience meets functional fashion.

KHOU 11 features Dr. Steffie Tomson and Steffie's as part of a wave of Houston founders using science-led design to solve real problems for women.

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Fox 5 DC
May 13, 2025

Reinventing the women's heel, live on Good Day DC.

Steffie's founder and CEO Dr. Steffie Tomson joined Good Day DC to introduce viewers to a different category of heel — one engineered around RoamFoam™ instead of the rigid plastic and metal cores most heels still use.

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Innovators at the Intersection
2024

A step forward for innovation that puts workplace wellness first.

This feature spotlights Steffie's as a model for innovation built around workplace wellness — a brand designed for women who spend long hours on their feet, in heels, navigating the demands of senior and professional roles.

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KCAL CBS News Los Angeles
January 2024

Live news spot on a science-driven take on the women's heel.

A live segment from KCAL CBS Los Angeles spotlights Steffie's foam-based approach to heel design, contrasting RoamFoam™ cushioning with the rigid plastic and metal cores still standard across the footwear industry.

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GoTidbits
August 18, 2023

Meet the founder behind the heels.

Tidbits' Birthday Girl feature gives readers a personal look at the founder — Houston native, neuroscientist, mom of two, and proud CEO.

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Canvas Rebel
2023

I wanted the support of sneakers and the look of sophistication.

In a long Canvas Rebel interview, Steffie talks about losing patience with the fashion footwear industry roughly a year before COVID, and why building the foundation of a heel out of sneaker material felt obvious to her — even as manufacturers pushed back.

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Footwear Plus
2023

A signature foam heel ups the comfort ante on this sleek wedge.

Footwear Plus named Steffie's Wild Wedge their Shoe of the Week, calling out the all-foam 2" wedge construction and the jungle-inspired upper from the Biodiversity Collection.

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The LIST
March 10, 2023

Reinventing the women's heel, on national TV.

Dr. Steffie Tomson joined The LIST to talk about reinventing the women's heel from the ground up.

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NBC San Antonio (News 4)
March 1, 2023

A Texas scientist redesigning heels for how women actually live.

During National Women Inventors month, News 4 San Antonio's SA Living invited Dr. Steffie Tomson on to talk about why she set out to make women's heels more comfortable.

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NBC Boston
November 30, 2022

“Put your right foot forward” — Steffie's makes the gift list.

NBC Boston featured Steffie's in their "Tis the Season to Shop Small: Women-Owned Businesses" segment.

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InnovationMap
July 15, 2022

Houston neuroscientist takes a bandsaw to the women's heel.

InnovationMap profiles Dr. Steffie Tomson's path from the Texas Medical Center to founding a footwear startup — including the moment she ordered $2,000 worth of shoes and sliced them open to study what was inside.

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PaperCity
August 27, 2021

A scientist's mission to make high heels truly comfortable.

PaperCity profiles Steffie's mission to design heels women can actually wear all day.

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Baylor College of Medicine
June 23, 2021

A Baylor researcher turns her science into a women's shoe.

Baylor College of Medicine profiles its own — Dr. Steffie Tomson, then assistant professor in the Orthotics and Prosthetics program — on how her struggle to walk a mile and a half between Med Center buildings in heels became the catalyst for Getaway Sticks.

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Coverage does not imply endorsement or affiliation. All publication names are trademarks of their respective owners.

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